Two Brains Are Better Than One – Take a colleague to your sales meeting

When we deconstructed the sales process in Never Be Closing, we started with the face-to-face meeting, the most important event in the sales process. We worked backwards to the beginning of the sales process, and forward to the steps that help you mine the meeting to build a productive relationship. You could argue that the whole sales process is built to leverage the face-to face meeting. Preparing well and debriefing all have the goal of […]

How to Get INSTANT CREDIBILITY — Still time to register!

Register even if you can’t make the live event because this webinar will be recorded and all registrants will receive a link to the recording and each speakers slides. […]

Meet in Your Salesperson’s Office (a post for clients)

Most of what we write is for salespeople (though we have always said that Never Be Closing is a sales book you’d want your clients to read).

Most of the time the salesperson visits the client. There’s an investment in travel time and expense, and it’s appropriate that the party looking for the business rather than the party who has it to offer incurs that cost. Plus, good salespeople like to meet in their client’s […]

Status

Remember, the goal isn’t to be high status, the goal is to be useful to your client. The shift from low to high status is just one sign that you are being useful. […]

7 Reasons to Meet Your Client at a Neutral Location

The best place to meet with your client is at their office or work location. There is so much you can learn just by being in their workspace with their colleagues that it’s usually worth it to go to your client for a meeting. We have written a number of posts about why meeting in your client’s office is useful, and how you can leverage being in their workspace.

The exception, however, makes the rule. […]

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